MetaMask, one of the most widely used non-custodial crypto wallets, is stepping into the payments space with the launch of a new self-custody crypto card, backed by global payments giant Mastercard. This move is aimed at providing users with more practical and secure ways to spend their crypto assets in real life.
Self-Custody Meets Real-World Utility
The upcoming card is being developed in collaboration with CompoSecure and Baanx, and is designed to allow MetaMask users to directly spend funds stored in their self-custodied wallets. Transactions are powered by smart contracts and processed in under five seconds, operating on the Linea network, a Layer-2 Ethereum scaling solution. This positions the card as a fast, efficient, and secure way to bridge the gap between digital assets and everyday purchases.
Unlike cards offered by centralized exchanges, the MetaMask card emphasizes user control and decentralization, providing an alternative to storing funds on platforms vulnerable to hacks. The timing is notable, as concerns over centralized security persist – highlighted by the $1.4 billion Bybit hack earlier this year.
Facing Fierce Competition
Despite its innovative approach, MetaMask’s new card enters a crowded space. Centralized crypto platforms like Binance, Coinbase, Crypto.com, and Bybit already offer crypto cards, many with added benefits like crypto rewards on spending. These platforms have a strong user base and established partnerships, presenting a significant challenge for MetaMask’s new product.
Also Read: Top White Label Crypto Exchange Development Companies
Reviving Momentum Amid Declining Engagement
MetaMask’s entry into payments may also be an effort to revitalize interest in its platform. Participation in the Ethereum ecosystem – where MetaMask primarily operates – has waned. According to data from Dune Analytics, MetaMask earned only $289,312 in fees during the week of April 14, a sharp decline from $1.3 million collected during the same week the previous year.
Crypto Payments on the Rise in 2025
The launch aligns with a broader trend in the crypto world: the growing demand for real-world payment solutions. In 2025, crypto payments have emerged as one of the most dynamic use cases for digital assets. From luxury brands like Dorsia accepting cryptocurrency, to Signal exploring Bitcoin-based peer-to-peer transactions, adoption is rapidly expanding.
Even governments are starting to show interest. In New York, a proposed bill seeks to legalize state-level crypto payments, signaling a shift in how cryptocurrencies are viewed in everyday financial systems.
Related: Top Crypto Payment Processors for Business
Conclusion
MetaMask’s new self-custody crypto card could offer a compelling solution for users seeking speed, control, and real-world utility from their crypto holdings. While competition is fierce, the card’s decentralized nature and Mastercard’s backing could make it a significant player in the evolving landscape of crypto payments.